Odoo 19: The Game-Changer for Pet Wise Operations
Transform fragmented systems into a unified, integrated platform. Achieve break-even within 13-14 months and cumulative ROI of 370% by year 3 while addressing your 10 critical operational challenges.

Executive Summary
Pet Wise stands at a critical inflection point. As a leading provider of solution-based pet products, the company's success is increasingly constrained by a fragmented, disparate system landscape. The current operational model, stretching from Raw Material to End Customer, is plagued by inefficiencies across global resourcing, complex retail compliance (EDI), and siloed customer engagement.
This proposal outlines a strategic partnership to implement Odoo 19, the world's fastest-growing, fully integrated business application suite. Odoo 19 is not merely an ERP upgrade; it is a unified game-changer designed to dissolve system silos, automate complex workflows, and provide the real-time, end-to-end visibility required to sustain Pet Wise's aggressive growth trajectory.
Pet Wise Value Chain: Raw Material to End Customer

Pet Wise’s three-pronged business model—combining high-volume mass retail, personalized specialty stores, and direct-to-consumer (DTC) e-commerce—creates significant operational complexity. This structure necessitates a single source of truth to manage the business. The existing use of disconnected systems is severely hindering performance, manifesting as ten critical pain points that drive up costs, reduce efficiency, and restrict the ability to make rapid strategic decisions.
Current State Analysis: The Cost of Fragmentation
These 10 critical pain points are impeding efficiency, inflating costs, and limiting strategic agility:
Global Resourcing
Lack of real-time visibility into global supplier inventory and lead times.
EDI Compliance
Manual data entry and non-compliance penalties from disparate systems.
E-commerce / DTC
Disconnected e-commerce platform from inventory and fulfillment.
Order Processing
Inefficient handling of both high-volume and specialty store orders.
Finance & Admin
Manual reconciliation and delayed financial closing processes.
HR & Payroll
Error-prone payroll processing and complex compliance filing.
CRM & Customer Data
Fragmented customer data across sales, marketing, and service.
Marketing ROI
Inability to track marketing spend to sales revenue effectively.
Communication
Reliance on external, non-integrated communication tools.
Business Intelligence
Dependence on manual data exports and complex spreadsheets.
Odoo 19: The Unified Game-Changer
Odoo 19's core strength is its modularity within a unified architecture. Unlike traditional ERPs that are stitched together, Odoo is built from the ground up as a single, cohesive suite.
Pain Point
Solution
Benefit
Global Resourcing & Manufacturing
MRP, PLM, Inventory, Purchase Apps
Real-time tracking of raw materials and supplier performance
Strict EDI Compliance
Odoo EDI Module
Automatic compliance with major retailer mandates
E-commerce / DTC Workflows
E-commerce, Inventory, Sales Apps
Fully integrated storefront with real-time synchronization
Small vs. Mass Market Orders
Sales & Warehouse Management Apps
Configurable fulfillment for all order types
Accounting & Document Management
Accounting, Documents, Sign Apps
Automated invoice processing and digital workflows
HR Management & Payroll
HR, Payroll (US Localization) Apps
Automated W2 and 1099 filing compliance
CRM (Customer-centric)
CRM App
Unified customer journey with advanced forecasting
Comprehensive Marketing
Marketing Automation, Social Marketing Apps
End-to-end campaign management with ROI calculation
Unified Communication
Discuss App (WhatsApp & Live Chat Integration)
Centralized communication linked to business data
Spreadsheet BI
Spreadsheet & BI Apps
Real-time financial reports directly from live database
Projected Return on Investment (ROI)
Based on conservative industry benchmarks and realistic assumptions, Pet Wise can achieve break-even within 13-14 months and cumulative ROI of 370% by year 3. The investment targets key areas of waste and inefficiency across the Pet Wise value chain, with total 3-year benefits exceeding
Key ROI Drivers (Year 3)
Note: Specific dollar figures will be finalized upon completion of a detailed discovery and scoping phase.
Inventory Optimization:
12% reduction
Sales & Marketing
3% revenue increase
Operational Efficiency:
30% improvement
Process Automation
65% labor reduction
EDI Compliance
70% chargeback reduction

Case Study: Successful Odoo Implementation
This case study represents a company with similar operational complexity to Pet Wise: multi-channel distribution (retail + DTC), complex manufacturing, and strict retailer compliance requirements (EDI). The implementation demonstrates realistic, achievable results for Pet Wise.
The Challenge
Before Odoo: Legacy ERP + separate e-commerce system = 3-day inventory delay, frequent overselling, high retailer chargebacks ($750K annually), manual data entry errors, and 10-day financial close
The Solution
Implementation: Odoo Manufacturing, Inventory, Sales, E-commerce, and Accounting modules deployed over 6 months with phased rollout. Real-time EDI integration, automated inventory synchronization, and unified financial reporting.

Results Achieved (Within 12-18 Months)
99.8%
Inventory Accuracy
85%
EDI Chargeback Reduction
40%
Order Processing Speed
Ready to Transform Pet Wise Operations?
Odoo 19 is the strategic platform that will empower Pet Wise to move beyond fragmented systemsFrom Global Resources to End customer and everything in between in one unified system.